ROOT

BRAND MESSAGING & TONE OF VOICE

You know what you stand for - but finding the words to describe it? It can feel impossible.

ROOT gives you the space and support you need to shape your story, define your message and communicate with conviction.

Launching something new, repositioning your offer, or simply ready to communicate your story with confidence?

ROOT gives you the space you need to untangle your ideas, define your message and shape your voice.

Two focused, collaborative sessions (in-person or virtual) to untangle your ideas, explore your vision, and lay strong foundations for your message.
Think: clarity, breakthroughs, and "I’ve finally got the words" moments.
A clear, confident narrative that captures what you stand for, what makes you different, and why it matters, ready to use across your website, social channels, pitches and beyond.
A guide to how your brand sounds, from the energy behind your words to the phrases you use (and avoid).
This helps you speak consistently, whether you’re writing a social caption, interacting with a customer or presenting on stage.
We help you define your key audiences: what they care about, how they speak, what drives them.
You’ll get a digital doc that you can refer back to at any time.
A practical, easy-to-follow document packed with your messaging, tone, bios, taglines, and real-world examples that you can use, repurpose and refer back to at any time.